Scomadi\’s tease campaign about its new Turismo Technica model continues with a few more annoyingly sparse drips of information. Most interestingly is the confirmation of metal bodywork.
As suspected in our last article on the Turismo Technica model, Scomadi have announced the pressing of steel bodywork for their forthcoming model.
The steel panels and cast alloy headset – produced at the new factory in Thailand – mark a move to a more premium feel for the brand.
This should go some way towards silencing those who considered Scomadi expensive for a plastic scooter made in China; which obviously it won\’t be in the future.
Obviously, Scomadi\’s \’rivals\’ at Royalloy (RA) are working in the same direction with their announcement of full aluminium bodywork and cast headsets on their premium models, however the announcement of a court case puts another hurdle in front of Hanway and their UK importers MotoGB.
Either way, it looks like there are more metal-bodied retro scooters likely to hit British soil before the end of 2017. The question is; which ones?
All this changing of spec is obviously a pain in the arse for us at SLUK.
No sooner have we designed a new screen for the current Scomadi TL headset than they announce that they\’re changing to a new version…
Hope us guys that bought the plastic version have not been forgot about and still get spares etc, wonder if the steel panels will fit the originals
Well I think most people saw that comin after the Royalloy announcement!!
I’m glad the long awaited SX is here tho only in 150 guise!!!
But I think the metal is an unnecessary expense in weight and money. It’s a cheap cheerful replica not an exact replacement.
Other models? Yes, s2, sx200
Big engines? yes
Funkier retro colours? Along the line of the LML colour pallet? Yes
Metal body? perhaps down the line?
Cheaper faster brighter
So the changing spec is a pain in the arse for SLUK. Imagine spending your hard earned cash on one model for another to role round. How about Scomadi focusing on building a brand and ensuring current customers who have supported them to date. Worry that the current models are going to be left behind now.
Our comment was tongue in cheek. The thing is, if you don’t buy a phone or a camera because there’s a better one coming next year then you’d never own anything. At some point you have to jump in and if you enjoy what you own, then isn’t that enough?
Betamax or VHS springs to mind !
Hmmmmmm, yes, well, another Chinese built modern scooter Lambretta copy without a Lambretta engine. Not my cuppa, and why is it here in the retro section? Oh, right, because it’s retro. How about a classic section for all of us scooterists who are classic only? Front tyres down when on the centrestands, please.
It’s not Chinese any more (sore point for some) but it is retro so it fits in our Retro section as you point out. You aren’t paying for the content you don’t like and nobody is forcing you to read it so just ignore these bits. There will be plenty of Classic stuff along soon, don’t worry.
Lots of if’s and buts at the moment. Scomadi need to be careful about how they treat the customers they already have. As has been said previously the need to build a solid brand loyalty is paramount, especially in the UK. It is understandable that they are now trying to distance themselves from “China” and RA but the company doesn’t yet have the kind of following that they seem to think they have especially here in the UK. As a company they seem to be making good in roads in the far east and it’s easy to see why they would want to do that. It would make much more sense from a marketing point of view, to wait and actually have a product that could be shown “In the flesh” rather than teasing out snippets of possibilities of what might or might not be coming along. Scomadi are a small company dipping its toes into a huge worldwide market, and companies like “RA” are huge in comparison. Whilst everyone likes an underdog, at the end of the day without the dealer network, spares, and tuning options that are quite rightly demanded in this day and age, they will ultimately fail, which would be a shame considering the courage it takes to form a company that is going head to head with some of the worlds biggest producers of scooters.